Microsoft has come under fire for some of the restrictions it places upon users in Windows 10 S, which comes pre-loaded on the new Surface Laptop. But in a recent interview, Microsoft said it believes it's on to something.
Speaking to Business Insider in an interview published on Friday (June 16), Microsoft general manager for Surface Ryan Gavin said that Windows 10S can be restrictive. But he noted that it's designed for certain environments and people, including schools and novice technology users, that really want "faster load times and better battery life."
Microsoft announced the new Surface Laptop last month. The device offers a sleek design with Alcantara fabric and a vibrant display, but the most controversial feature is that it runs Windows 10 S out of the box. The operating system is a pared down version of traditional Windows 10, and perhaps most importantly, won't let you download apps outside of the Windows Store.
Microsoft -- and Gavin -- argue that won't be a problem. Gavin noted that Microsoft built the computer with the slimmed-down operating system because the company's "customers wanted it." And Microsoft is also quick to note you can download a standard Windows 10 build to Surface Laptop if you're not fond of Windows 10 S.
But Gavin discussed much more than just Windows 10S. In fact, he quickly turned his attention to Apple, saying that the iPhone maker copied Microsoft with its iPad Pro.
"Think about it, if we had been looking at [Apple] we wouldn't have made a product like Surface Pro or Surface Book," Gavin told Business Insider. "We have been learning and perfecting our products in the 2-in-1 category for years now, [but] when Surface initially launched everyone was skeptical, including them. And then they followed, and the iPad Pro is a clear example of that."
Still, Gavin said that Microsoft doesn't "really look at Apple" and what it's doing.
Gavin ended his interview with some hints to the future, telling Business Insider that if Microsoft ever releases a Surface Phone, it won't "resemble what we know and think of as a phone today."
Gavin didn't say, however, whether Microsoft is considering a Surface Phone launch.
Customize Windows 10
- Create Custom Keyboard Shortcuts
- Make Windows 10 Look and Feel Like Windows 7
- Change the Default Windows Font
- Turn Off Notification and System Sounds
- Change Your Desktop Background in Windows 10
- Change the Icon Size
- Give Windows 10 a Dark Theme
- Make Your Own Windows 10 Theme
- Hide Your Name on the Login Screen
- Add Another Column to the Start Menu
- Get Mac-Like File Previews
- Add My Computer Icon to Desktop
- Edit Photos to Fit as Backgrounds
- Add Accent Colors
- Customize Autoplay Menu
- Install and Delete Fonts
- Customize the Action Center
- Disable Transparency Effects
- Get Classic Solitaire and Minesweeper
- Change the Look of Windows 10 Books
- Add a URL Field to the Taskbar
- Add Clocks from Multiple Time Zones
- Get the Old Volume Control Back
- Disable Windows 10 Startup Delay
- Add Quick Contacts to the Start Menu
- Show Hidden Files and Folders
- Enable Spatial Sound
- Best Themes
- All Windows 10 Tips
- Change the Login Screen Background
- Install New Desktop Themes