Lensa AI, a photo-editing app that's climbed to the top of the Google Play Store and Apple App Store charts, is the talk of the town, allowing users to upload selfies that transform into AI-powered digital masterpieces.
However, as Lifewire pointed out, you may want to read the fine print before using the app. Lensa has the right to exploit users' submitted images on the app — and it's not required to dole out royalties (or any other form of compensation) for utilizing users' likenesses.
Lensa AI has the right to use your likeness however it wants
"By posting or submitting on the Site or otherwise disclosing to us User Data, you give us a royalty-free, transferable, sublicensable, perpetual, non-exclusive, worldwide license to use all such User Data in whole or in part, and in any form, media or technology, whether now known or hereafter developed."
In other words, the moment you submit a selfie to Lensa AI to explore its fun features, including the ultra-popular Magic Avatar perk that transforms your selfies into stylized portraits, you're relinquishing your ownership of those images, so you can't chase after Prisma (Lena's owner) for compensation if it decides to use your pictures.
Don't let Lensa AI's current explosive success fool you — it's far from new. The app launched four years ago, focusing on AI-facilitated photo editing, but thanks to the Magic Avatar feature, the app's been blowing up across several social media landscapes. Lensa AI isn't the only photo app with such broad rights over your data, however, due to its popularity, the platform is facing heightened scrutiny.
To sum it up, Prisma is facing criticism from several cohorts, including the users who submit their selfies to the platform as well as artists who are concerned about their artwork being used with Stable Diffusion.
"Such apps use AI models trained on images scraped from the internet, uploaded by people who never [...] intended that their photos be processed in this way. Users of such apps then upload pictures of themselves [...] and those pictures will be used to further refine the underlying model for future users," Irina Raicu, director of internet ethics at the Markkula Center for Applied Ethics at Santa Clara University, told Lifewire.
Is there a solution for privacy-concerned Lensa AI users?
Keep in mind, however, that some experts are skeptical. "There still exist concerns about that 24-hour window," Mark McCreary told Lifewire, a co-chair of the privacy and data security group at Fox Rothschild. "I am also concerned about what 'delete' means, and if that data is recoverable on back-ups or on a third-party storage server."