The Worst-Named Gadgets of 2013

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What’s in a name? Would a MacBook Air by any other name feel as light? Actually, maybe not. In the consumer electronics world, perception matters, and if you give your product a stupid name, you can create confusion or, even worse, lose the respect of your potential customers.

While we’ve seen some good product names and others that were just forgettable in 2013, these 10 products left us scratching our heads and wondering, “what were they thinking?”

Author Bio
Avram Piltch
Avram Piltch, LAPTOP Online Editorial Director
The official Geeks Geek, as his weekly column is titled, Avram Piltch has guided the editorial and production of since 2007. With his technical knowledge and passion for testing, Avram programmed several of LAPTOP's real-world benchmarks, including the LAPTOP Battery Test. He holds a master’s degree in English from NYU.
Avram Piltch, LAPTOP Online Editorial Director on
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  • Maria Says:

    I care! I am a muthafuckin HOOLIGAN! :)

  • Brian Says:

    Nothing wrong with the name, and a great OS for sure. If this is all that a PC oriented publication can find wrong with it, that's a good sign...

  • Jack Ripper Says:

    When I think of Mavericks I think of that crap Tom Cruise flick. Before you are which one I am referring to Top Gun. Yes they're all crap :-)

  • Martin Says:

    "most people" means Americans, others just Google it and never see anything about McCain/Palin.

  • Mac n PA. Says:

    I'm from the US, and think I paid a lot of attention to the presidential race. I have no memory of them being called Mavericks.
    Apples last decades of OS names were of large cats, maybe the next decade will be of California.
    I can think of many worse OS names to put on this list of "all gadgets"

  • Mark Says:

    I like Sea Lion instead of what we ended up with.

  • Don108 Says:

    Ha Ha! So true. "when most people hear “Mavericks,” they think of the McCain/Palin 2008 ticket." Wow! You're so busy, when did you have the time to survey "most people?" I could just as easily pull a "most people think of and old TV show" out of my butt, too. Sorry, Avram, snarky writing with nothing to back you up doesn't make you a journalist or even a good commentator. It just make you an a$$hat.

  • John Says:

    I hadn't thought of the McCain/Palin thing till you mentioned it. Does that even work? He was occasionally maverick but I don't recall her claiming that.

    I think Mavericks totally works. It is a magical place with great waves.

  • dan Says:

    what is a McCain/Palin? and why are we discussing a 2008 ticket at the end of 2013?

  • Jim Stead Says:

    "Claimed". Is that like you "claim" you are a writer?

  • danny565 Says:

    these are pretty bad! ha!

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