iPhones
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![Tim Cook on stage gesturing to an Apple logo beside the phrase "Apple Intelligence"](https://cdn.mos.cms.futurecdn.net/JKU2xrSmxhANNZVTbmjF3K-320-80.jpg)
Apple's AI plans have a potentially alarming drawback
By Stevie Bonifield published
News reports show that AI service will be called "Apple Intelligence," and you'll need to opt-in to use it — but should you? You should know a few things before using Apple's new AI tools.
![Tim Cook of Apple and Sam Altman of OpenAI in a split image](https://cdn.mos.cms.futurecdn.net/JHd6c4XapVnpeZsSKndiZ6-320-80.jpg)
'The world isn’t ready, and we aren’t ready. And I’m concerned we are rushing forward regardless and rationalizing our actions': OpenAI employees sound the alarm ahead of Apple partnership
By Stevie Bonifield published
Apple is expected to announce a partnership with OpenAI next week at WWDC, but former OpenAI employees are raising the alarm. Could controversy at OpenAI derail Apple's AI ambitions?
![Tim Cook at WWDC 2022](https://cdn.mos.cms.futurecdn.net/GxGvJGmRDfNVPbVPgdjc9d-320-80.jpg)
WWDC 2024: Will last year's Vision Pro reveal be followed by no hardware at all?
By Stevie Bonifield published
How will Apple follow its Vision Pro reveal from last year's WWDC? Here's a preview of everything we're expecting Apple to announce (and skip) at WWDC 2024.
![using siri on iphone](https://cdn.mos.cms.futurecdn.net/pWbhUx6uk6bfpyzabjkfkj-320-80.jpg)
'Hey Siri, can you...?': 3 ways AI on iPhone will change Apple's voice assistant forever
By Rael Hornby published
A new AI-enhanced Siri could feature at Apple's WWDC next week, and here are some of the reported features to expect.
![Tim Cook as the black sheep walking with a phone in hand surrounded by white sheep](https://cdn.mos.cms.futurecdn.net/EDMsjdBsFJKWEeTLNAddJE-320-80.jpg)
Will Apple "Think Different" about AI? Ahead of WWDC keynotes and announcements, questions loom
By Rael Hornby published
Apple's AI goals will feature at WWDC 2024, and I hope it can 'Think Differently' from the competition.
![Apple AI might not be ambitious, but at least it works](https://cdn.mos.cms.futurecdn.net/7zpnPw2xFjgbNGv9Jjca3C-320-80.jpg)
Apple's AI features are boring — and that's a good thing
By Stevie Bonifield published
Apple's AI features rumored for iOS 18 aren't groundbreaking, but maybe that's the idea. Here's a look at how Apple could dominate AI overnight by keeping it simple.
![Custom emojis made with Google's Emoji Kitchen](https://cdn.mos.cms.futurecdn.net/fjv9NRd6a8Eevd28tGXAeb-320-80.jpg)
Apple's AI-generated emojis in iOS 18 are a pretty big deal for iPhone
By Rael Hornby published
Apple is turning to generative AI to replicate Gboard's Emoji Kitchen in iOS 18, and here's why that matters.
![iPhone showing SOS cellular signal warning](https://cdn.mos.cms.futurecdn.net/PRubnJhMD3sK9cWDwFCkh6-320-80.jpg)
AT&T customers struck with SOS on iPhone: Why it's happening and what to do
By Rael Hornby last updated
iPhone users are reporting SOS on iPhone messages revealing a problem with the AT&T network. Here's the latest on what's happening and why.
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