How to Create a Survey Using Google Forms

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Google Forms gives users an easy way to create a survey that contains as many questions as they need to ask, in a variety styles. From planning an event to getting anonymous answers to tough questions, there are a ton of useful things you can do with Google Forms. 

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From multiple choice questions to a linear scale, Google Forms gives you a handful of options for asking questions. You can also decorate your survey to fit its theme and opt to make certain questions mandatory.

While Google Forms surveys are typically sent and answered via email, you can also have people fill in answers on a web page, embed the questionnaire on a site and share it via social media. Here are our step-by-step instructions for how to create a survey with Google Forms.  

1. Navigate to and click Blank. Google Forms has a number of pre-made templates to choose from, and you can view them all by clicking More.1

2. Name your survey. You can also add a description. If you want to name the Google Form for your own reference, click Untitled form in the top left corner to edit.2

3. Tap on Untitled Question and write a question.3

4. Click Multiple choice.4

5. Select an option for how the question will be answered. For all options except for Short answer, Paragraph, Date and Time, you'll have to write in options for answers.

  • Short answer and Paragraph give recipients a blank field to fill in.
  • Multiple choice lets users select one answer from a series of options, while Checkboxes allows users to select multiple answers.
  • Dropdown gives recipients a field to click that reveals a menu they will select an answer from.
  • Linear scale allows users to answer by selecting a rating from a range such as 1 to 5.
  • Date and Time allow recipients to select a date or time.5

6. Click the side menu icons to add to your survey.

  • The Plus button adds another question. 
  • The Tt button lets you add a section title and description.
  • The Photo and Video buttons allow you to illustrate your survey.
  • The two rectangles icon allows you to break your survey up by sections.6

7. Click the Required switch to make a question mandatory. Click the duplicate or trash icons to clone or erase the question.7

8. Repeat steps 3 through 7 as necessary. 

9. Click the Palette icon to change your survey's color or add a photo to the header.How to Create a Survey Using Google Forms

10. Click the Eye icon to preview your survey.10 2882081460150458

11. Click the Gear icon to access survey settings.11 2882081460150458

12. Click Send.12 2882081460150458

13. Enter recipients. Check off "Include form in email" if you want your respondents to answer questions from their email client. Not all clients support this. Outlook, for example, will make you click a button to open the survey in a browser.13 2882081460150458

14. Fill in a subject line and message. People typically need a little coaxing to answer a survey.14 2882081460150458

15. Click Send. If you want to share the survey via a hyperlink, it can be found by clicking the link icon. To get code for embedding the survey on a website click the <> icon. You can also share the survey via social media with the Google+, Facebook and Twitter buttons.15 2882081460150458

Now that your survey is sent, your audience will have to answer. To see what your recipients said, click on Responses.

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Author Bio
Henry T. Casey
Henry T. Casey,
After graduating from Bard College a B.A. in Literature, Henry T. Casey worked in publishing and product development at Rizzoli and The Metropolitan Museum of Art, respectively. Henry joined Tom's Guide and LAPTOP having written for The Content Strategist, Tech Radar and Patek Philippe International Magazine. He divides his free time between going to live concerts, listening to too many podcasts, and mastering his cold brew coffee process. Content rules everything around him.
Henry T. Casey, on
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1 comment
  • Patricia Adams Says:

    I have used Google Forms in the past for my project. Though simple, it lacked few advanced features which made me take up SoGoSurvey. Their survey tool consists of many advanced features and is very simple to use.

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